Some things are simple to most people.

They see them, they like them, and that is enough.

But for others, things are never just simple.

They notice details.  
They recognize intention.  
They understand meaning where others see nothing more than the surface.

The difference is not taste.

It is attention.

AIME LA VERVEINE exists for those who see beyond the obvious.

The name carries meaning.

Its true origin remains a secret that belongs only to me.

ALV is not for everyone.